They could do a Valve and surprise us all:
"Hi Guys! Good News - we're happy to annouce that Demigod 2 will be releasing for Christmas!" - Gas Powered Games
"..." - Community
"We've listened to our community and have learnt alot from Demigod. At launch, it's going to feature one of the most robust community feature sets ever released, and we've tailored a user-friendly GUI for a list of options that enable you to change literally every feature of the game to your liking. We're also including out of the box modding tools, an easy to use map maker as well as all the necessary programs and extractors to create your own Demigods!"
"..."
"We're also going to ensure that Demigod 2 launches with a wide variety of content - 20 Demigods, and 55 Maps across 10 game modes. We're also including Unreal Tournament style mutilators which allow for custom game modes to be created to ensure that the community can really create any type of game they can imagine!"
"..."
"We're also including the ability to record videos and upload them directly to YouTube for easy viewing - as well as the ability to capture screenshots and have them viewable as part of your online profile. This will ensure the community can create fan movies and all kinds of other media simply and incredibly fast!"
"..."
"We're also happy to annouce that, as of October, we're holding an open beta to really help us stamp out any bugs we might encounter to ensure that the connectivity system is bulletproof at launch!"
"...$...$...$...$..." - The sound of a million refunds being requested